Name: Marketing Like It’s 2020: What Now?
Date: September 17, 2020
Time: 9:00 AM - 10:30 AM EDT
Registration: Sorry, public registration for this event has been closed.
More than 160 days ago, the world changed in what at best could be described as Earth shaking and at worst, dystopian. Nationwide, local businesses struggle under the stress of a global pandemic, social unrest and constantly changing rules and regulations that would test the most seasoned business. Yet, in the face of all of this, there are companies who are going beyond just surviving and are thriving during the unimaginable. What can we learn from these companies and their innovations? How can we embrace a lifelong innovation mindset? What should we say to our customers and how? Join us to hear from Eric Hultgren, who will share the lessons of talking to and coaching hundreds of Michigan businesses during the pandemic and answer questions about running a business in a digital-first marketing ecosystem under stress.
Facilitator: Eric Hultgren, MLive Media Group