Name: PTAC Day: Government Marketing
Date: September 15, 2021
Time: 2:00 PM - 3:00 PM EDT
Selling in the government marketplace is very competitive and you only have one chance to make a good first impression. A capability statement is a one-page document which acts as a great asset and resource tool when marketing your business to government sectors. In this session, we will cover the basics of a capability statement, format type, the five key areas included in a statement, and strategies for marketing.