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APEX Accelerator (PTAC): Market Research for Contracting Success

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  • APEX Accelerator (PTAC): Market Research for Contracting Success

Date and Time

Tuesday Mar 21, 2023
9:00 AM - 10:00 AM EDT

Location

Virtual

Fees/Admission

Register here for free

Website

https://register.gotowebinar.com/register/6764705036231075675

APEX Accelerator (PTAC): Market Resea...

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Description

Market Research for Contracting Success
Marketing to government agencies is not that much different from marketing to commercial customers. You need to know your target market, understand your customers’ needs and requirements, have a compelling value proposition, and find a way to effectively communicate your value to potential customers. In this session, we will discuss how to conduct market research, utilize marketing materials and execute marketing strategies.
 
 

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Latest News

  • November 13, 2023

    Sandra Etherly-Johnson named to Crain’s Detroit Business’ ‘Notable Leaders in DEI’

    (FLINT, Mich., Nov. 13, 2023) Today, Crain’s Detroit Business released its 2023 Notable Leaders in DEI.… Read More 

  • November 9, 2023

    Celebrating excellence: Flint & Genesee Group reveals 2023 ‘Art of Achievement’ awardees

    (FLINT, Mich., Nov. 9, 2023) – This evening, over 500 community members joined together to celebrate some… Read More 

  • November 3, 2023

    Art of Achievement Awards 2023 ‘And the nominees are…’

    (FLINT, Mich., Nov. 3, 2023) The nominations are in for the Flint & Genesee Group’s Art… Read More 

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